It is a known fact that in order to attract residents to your property, marketing is key. Whether you’ve decided to invest your advertising dollars in an internet listing service, social media platform, print publication, online search engine, or a combination of each, you ultimately want to know which mediums are truly proving most effective … Continue reading Optimize your Marketing Dollars
So you have a website—great! But are you happy with the amount of leads it’s producing? Don’t fret, you’re already off to a great start. Whether you’re just beginning to craft your webpage or have had your site for a while, there are certain features every great website should have.
Now a days, it takes more than a “For Rent” sign out front to capture the attention of renters. We’ve entered an age where smartphones are king and access to information is almost instantaneous. Reaching mobile consumers has never been as important as it is today. More and more people have come to rely on … Continue reading Times are Changing
It’s no secret. Our society is evolving into one in which smart phones, tablets and every other digital device pretty much dominates our lives. It is also not hard to believe that, over the year, mobile marketing has advanced to the point where users can now click to call a business right in their search … Continue reading Don’t Slack on the Call
If you were to Google your property now, on which page would your property show? Now, do the same thing with a few of your competitors. Notice anything? The position of your website on Google’s search engine results page (SERP) can be a major marketing asset. We all want prospects to find us, and preferably, … Continue reading Where do you Rank Against the Competition?
One of the lesser-known job duties of a property manager is the responsibility of marketing and branding the community in order to stay competitive in the rental world. At Rentbot, we want to make the job of the property manager a little easier. So, we’ve gathered some best practices and tips when it comes to … Continue reading Branding & Marketing 101 for Property Managers
It used to be that renters looking for a new apartment would jump in their car and drive around town looking for their next place. Or, they pulled out the big yellow phone book to find their next place. Not anymore. Today, 94% of apartment searchers reach for their tablet, smart phone, or laptop and … Continue reading SEO 101 for Property Managers
