So you have a website—good. But, is it responsive? A responsive website design not only makes your site adaptable on pretty much all devices, but creates an overall optimal viewing experience with easy reading, navigation and optimal speed. And with the advent of smart phones and tablets, the need for responsive website design is key … Continue reading It May Be Time to Say Goodbye
Every property manager and landlord alike wants to ultimately have happy tenants. Happier tenants not only make your life easier, but are just overall better for business. They are more likely to refer other renters, leave more pleasant reviews, and, of course, stay longer. Not sure how you can make your tenants happy? Here’s what … Continue reading Keep ‘Em Happier Longer
You’ve done it. After days or even weeks of promoting the “awesomeness” of your property to a prospect, they’ve finally sealed the deal. It may have been a long journey, but the work isn’t done just yet. Aside from the tour and the run down of amenities, you’ll need to take the proactive approach to … Continue reading More Details Now, Less Headache Later
You don’t have a website? Don’t worry you’re not alone. Many property managers and rental owners have not yet made the digital plunge for a myriad of reasons—some including lack of time, not thinking it necessary, or don’t know where to start. An apartment website is an important addition to one’s overall marketing strategy and … Continue reading Apartment Website Myths Busted!
As property managers, we all want more leads but we all don’t know where or how to get them. Marketing an apartment is a full-time job and takes patience, consistency and, of course, creativity. A major factor of apartment marketing includes increasing your online presence, especially since most renters now a days are conducting their … Continue reading Increase your Online Presence, Secure More Leads
The apartment leasing industry can be quite the whirlwind some days. Between collecting rents, responding to resident complaints, inspecting units, tracking maintenance requests, managing the office and putting out an occasional fire every now and then, I’m sure all can attest to the fact that a property manager’s job is never done. Days are too … Continue reading Top Renter Frustrations Revealed
As September approaches, several apartment communities will be welcoming a new cohort of millennial apartment renters, especially those properties located in or around college campuses. The millennial generation (also known as Generation Y) is greatly impacting the apartment leasing industry. They are one of the largest renter groups today, and, thanks in part to the … Continue reading Catch that Millennial!
New Yorkers aren’t the only ones requesting floorplans now a days. In today’s rental market, a good floorplan is key to securing quality leads. A floorplan can make or break a unit in the prospect’s eyes. They can actually unveil more about a property than an image can by allowing tenants to visualize their physical … Continue reading Lease More Units with Floorplans
Tenant turnover—a phrase most Property Managers do not like to hear. For a Property Manager, there’s nothing more satisfying than a “good” tenant. These are those tenants who pay their rents on time each and every month, are pretty much silent dwellers and renew their lease every year faithfully. Though it’s always great to strive … Continue reading Reduce Tenant Turnover; Keep your Renters Smiling
Every Property Manager dreams of working at a property where the available units lease themselves and the tenants are happy. But, often that doesn’t happen. Still, good Property Managers try their best. That’s why it’s good to get inside the head of your residents and see what they really want in a rental property. 1. … Continue reading 3 Things That Renters Really Want
