Our country has experienced a global pandemic, economic downturns, political strife, and many other life-changing scenarios within the past three years. All of these have created quite a bit of uncertainty, particularly as they relate to multifamily marketing. Given such times, it can be challenging to nail your marketing campaigns and score the desired responses. … Continue reading Three ways to adapt your marketing strategies to shifting times
In today’s competitive real estate market, successful multifamily marketing is essential for filling vacancies and ensuring maximum property profitability. While some of the larger property management companies may have expansive marketing departments at their disposal, smaller multifamily teams often have to achieve similar results with fewer resources. Thankfully, there are strategies that small teams can … Continue reading Six Strategies for Maximizing Multifamily Marketing Success in a Small Team
Making your mark in the multifamily industry requires more effort than shining a light on your top features and amenities. You’ll need to appeal to the minds and hearts of potential renters genuinely and compellingly. You have to resonate with them in such a way that sparks emotions and builds connections. This requires telling your … Continue reading Here are five things you’ll need to tell your multifamily story more effectively
As a multifamily property marketer, driving web traffic to your website is a crucial step in attracting potential residents, as this is your primary marketing tool. However, the true measure of success lies in converting this web traffic into actual leases. Here are five proven strategies that can help you optimize your website and transform … Continue reading Five strategies for multifamily property managers to convert web traffic to leases
In today’s marketing world, personalization has become more critical than ever. As consumers, we expect a customized experience that caters to our unique needs and preferences. This is particularly true in the multifamily industry, where renters seek a home that meets their lifestyle needs and caters to their personality. It should not come as a … Continue reading Personalization is key to standing out in a crowded renter’s market
Artificial intelligence has quickly integrated itself into various facets of our everyday lives–from shopping, healthcare, and security to customer support; AI has created waves across the technology sphere. The first adopters of the trend tout its efficiency, cost-effectiveness, risk aversion, and daily application. But, when you consider the multifamily market, do the same benefits apply? … Continue reading How AI is powering multifamily
Rentbot websites offer multifamily property managers added reassurance with a full suite of modern options that come standard with each site and are designed to save time and money. Unlike other design firms and online site creation services, each of our websites offer fully customizable features in a turnkey option with low monthly pricing, making … Continue reading Three reasons why Rentbot sites offer a greater bang for your buck
The pandemic has undoubtedly created waves within the multifamily industry. As with many industries, we’ve had to re-adjust, reimagine and even remove several past practices and replace them with others that were more closely aligned with residents’ safety and occupational needs during that time. As we take small strides to inch away from a few … Continue reading Residents will be looking for these amenities post-COVID
We’ve almost made it! After a tough year, the country is finally on the verge of reopening and assuming a form of normalcy. While the lifestyle we came to love pre-COVID may be gone with the wind forever, many are starting to venture out into the market, which begs the question–is your property ready to … Continue reading Will your property thrive in a post-COVID world?
Thankfully, we’ve put 2020 (and all of its chaotic glory) to rest, but this also means that many of the top trends that we found to be effective may not be as relevant in 2021. The digital marketing world in and of itself is ever-changing, with new technologies and trends emerging quite frequently, oftentimes making … Continue reading Five digital marketing tools predicted to take-off in 2021
