Our country has experienced a global pandemic, economic downturns, political strife, and many other life-changing scenarios within the past three years. All of these have created quite a bit of uncertainty, particularly as they relate to multifamily marketing. Given such times, it can be challenging to nail your marketing campaigns and score the desired responses. … Continue reading Three ways to adapt your marketing strategies to shifting times
Many know by now the importance of a good property website. And, by “good,” I’m referring specifically to its conversion potential. After all, if your site isn’t offering you conversions, then what’s the point, right? As we tiptoe out of this pandemic, slowly but surely, many are revamping their sites to adapt to the changed … Continue reading Can your website accommodate today’s virtual leasing experience?
We’ve almost made it! After a tough year, the country is finally on the verge of reopening and assuming a form of normalcy. While the lifestyle we came to love pre-COVID may be gone with the wind forever, many are starting to venture out into the market, which begs the question–is your property ready to … Continue reading Will your property thrive in a post-COVID world?
Thankfully, we’ve put 2020 (and all of its chaotic glory) to rest, but this also means that many of the top trends that we found to be effective may not be as relevant in 2021. The digital marketing world in and of itself is ever-changing, with new technologies and trends emerging quite frequently, oftentimes making … Continue reading Five digital marketing tools predicted to take-off in 2021
Despite all of the shake-ups, trials, and tribulations this year has brought forth, one fact remains the same–the multifamily industry has been forever changed. Multifamily marketing in 2020 looked a lot different than its seemingly insipid predecessors. When a worldwide pandemic struck the world and stalled paychecks, induced hesitations, and forced renters to remain in … Continue reading The top five multifamily marketing trends in 2020
Once stay-at-home orders were implemented, social media usage began trending upwards. After all, what else is one to do but tweet, browse, post and share? As a result of this increased usage, engagement rates have begun to soar across these platforms. According to a recent Harris Poll conducted earlier this summer, between 46% and 51% … Continue reading Now’s the time to strike on social media
With more folks cooped at home nowadays, the average time spent on social media has increased substantially. While stay-in-place orders went into effect in mid-March in many locations, consumers quickly turned to social media as a source of news and information and to stay connected during the pandemic, with usage of these platforms having increased … Continue reading Make the most out of your social media right now
Do you still know how to seal the deal? If you’re still growing in the virtual leasing sphere, here are three tips that can help.
If you are new to marketing automation, here are three tools you can use to help you save some time and improve performance throughout your apartment marketing journey.
The COVID-19 pandemic has fundamentally changed how most commonplace activities are carried out. There’s still a lot of uncertainty out there. Property managers nationwide grapple with managing teams remotely, entertaining locked-down residents and now, just trying to collect rent. At Rentbot, we’ve been working hard with clients during this time in any way we can … Continue reading Impact of Coronavirus on Multifamily Property Website Traffic (March 2020)
