Once stay-at-home orders were implemented, social media usage began trending upwards. After all, what else is one to do but tweet, browse, post and share? As a result of this increased usage, engagement rates have begun to soar across these platforms. According to a recent Harris Poll conducted earlier this summer, between 46% and 51% … Continue reading Now’s the time to strike on social media
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3 fool-proof marketing tips to weather any storm
If it’s one thing that this pandemic has taught us, it’s that we need to have a few sustainable, fail-proof marketing strategies in our back pocket. Despite the fact that there will always be outside variables that are beyond our control, there are still things you can do to boost your marketing success, even during … Continue reading 3 fool-proof marketing tips to weather any storm
Is AI the next big bang in multifamily?
Think about it. Many aspects of our daily lives are automated. Be it a posed question or task to Siri or Alexa, that traffic camera that captured your latest speeding debacle, or your Roomba vacuum–artificial intelligence (or AI) is transforming life, business, and survival as we know it.
Communicating change to your residents
In today’s world of frequent communication, the majority of apartment dwellers actually want to hear from management. If you’re still wrestling with the idea of how to effectively communicate change to your tenants, start here.
The science behind a great conversion
What your user sees goes beyond what meets the eye. Check out how these scientific principles play a part in how your prospects are likely to respond to your website.
Received Google Ads credits? Consider this before you spend.
If you received a Google Ads credit, you may be wondering how you can get the biggest bang for your buck. These tips can help.
Google Ads underperforming? This might be why.
If you’ve been left pondering why your Google Ads are producing less than favorable results for your property, this might be why.
Make the most out of your social media right now
With more folks cooped at home nowadays, the average time spent on social media has increased substantially. While stay-in-place orders went into effect in mid-March in many locations, consumers quickly turned to social media as a source of news and information and to stay connected during the pandemic, with usage of these platforms having increased … Continue reading Make the most out of your social media right now
3 tips to sealing the deal–virtually
Do you still know how to seal the deal? If you’re still growing in the virtual leasing sphere, here are three tips that can help.
Automated marketing–can it work for you?
If you are new to marketing automation, here are three tools you can use to help you save some time and improve performance throughout your apartment marketing journey.