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Increase Staff Productivity, Sign More Leases

What would you do with an extra hour or two to spare in your workday? We’ve all heard of the old adage, “work smarter, not harder.” But, in the world of property management, this may be hard to do. Improving productivity in your rental office oftentimes means hiring additional help, but this doesn’t have to … Continue reading Increase Staff Productivity, Sign More Leases

Keep your Residents Renting Longer

The apartment industry is on an upward growth with hundreds of new units coming to the market every week. With this new growth, it is becoming increasingly important for properties to focus on resident retention. Keeping residents happy is one of the most challenging tasks for any property manager—and it goes beyond just marketing. Take … Continue reading Keep your Residents Renting Longer

Is it time to Re-brand?

So you’ve finally made the decision to re-brand your property, but you’re not sure where to start. Re-branding an entire community should not be taken lightly in the least. But, when done correctly, it can inject a renewed life and energy into an apartment community while creating new opportunities for both you and your residents. … Continue reading Is it time to Re-brand?

How to Handle Negative Online Reviews

It’s no secret that we everyone wants their voices heard, and the apartment industry proves no exception. When a tenant is not satisfied with their unit or the property’s service in today’s world, they will always make it a point to leave an online review. Responding to these reviews, both the positive and negative, are … Continue reading How to Handle Negative Online Reviews

New Trends in Apartment Renting

As the economy continues on its steady upsurge, the demand for rentals continue to grow. Residents today are renting longer and smarter. According to a recent 2015 Harvard study, the share of US households that rent is at a 20-year high. Real estate developers all over the country are now scrambling to get the best … Continue reading New Trends in Apartment Renting

Top 5 Features Renters Want Online

The apartment leasing industry has changed dramatically throughout the years—so much so that managers and agents have had to alter communication styles, upgrade features and, of course, enhance customer service initiatives. One’s website has proven no different. Renters today want convenience, flexibility, accessibility and freedom when it comes to their community’s apartment website. But, what … Continue reading Top 5 Features Renters Want Online

How to Hire Your Next Web Designer

So you’ve finally decided to take the digital plunge and invest in a website. But, there’s only one problem—you don’t know where to start. Choosing that perfect web designer/developer can become quite the tedious task for some. You not only want someone who can meet your needs and understands your property and goals, but also … Continue reading How to Hire Your Next Web Designer

Times are Changing

Now a days, it takes more than a “For Rent” sign out front to capture the attention of renters.  We’ve entered an age where smartphones are king and access to information is almost instantaneous. Reaching mobile consumers has never been as important as it is today. More and more people have come to rely on … Continue reading Times are Changing

Get into Spring!

Spring is here and you know what that means—renting season is upon us! Spring isn’t just birds singing, warm sunshine and buttercups, it’s also one of the most popular times to move. And with the warm-weather season upon us, it becomes even more important to ensure your property’s marketing is up to par—from your ILS … Continue reading Get into Spring!